Our exhibitors enjoyed yet another successful exhibition at Printwear & Promotion LIVE! 2026. Discover their thoughts below.
“What I enjoyed most was seeing people’s reactions when we revealed the price of the machines – especially after they’d seen the build quality and were expecting something much higher.
“It was brilliant to meet so many new and potential customers and see how SABTEX had the potential to benefit their businesses in different ways.”
- Will Crowcroft, technical salesman, Sabur Digital
“We were absolutely delighted with the number of visitors to stand B20 this year. The feedback from our existing customers has been incredibly encouraging, and the level of interest in our new generation of equipment shows that the market is ready for smarter, more connected DTF solutions. The conversations we’ve had put us in a very strong position for the year ahead.”
- Colin Marsh, managing director, Resolute
“Every conversation I have had has been about our adhesives. DuPont is well known in the market for high-quality and performance digital inks, not only for apparel but for textiles, packaging and others.
“What we’re bringing for DTF specifically is a new application system specific for transfer printing in textiles to be able to replace the powder with an adhesive that jets to the print head.
“Many conversations we had were about where Jettable Adhesive can go beyond textile use, and we are excited to work with partners to find market solutions to problems it is looking for, and hopefully we can formulate
“It was my first time at the show, but it was very exciting. There were lots of brands I was expecting to see, but also some I wasn’t and am excited to speak with.
“I grew up in the print industry but have fallen in love with the apparel decoration market; it is by far my favourite in which we serve.”
- Robert Simpson, general manager, DuPont Artistri Digital Printing Solutions
“We were delighted with the response to CraftyJet on stand C32. There was genuine excitement around UV DTF and the opportunities it opens up for the crafting market. It was fantastic to meet so many ambitious businesses looking to launch new product lines or scale their operations, and to show them how accessible and commercially viable this technology can be.”
- Martin Lowe, marketing manager, Resolute
“We’ve known for a while that Zigaflow is built for businesses like these – but P&P LIVE! confirmed it once again.
“The conversations we had over three days were some of the most energising we’ve ever had at a trade show. Promotional merchandise distributors have genuinely complex operations, and we’re proud to be the platform that finally makes that complexity manageable.”
- Tim Randall, CEO, Zigaflow
“Printwear & Promotion LIVE! is and always has been a joy to attend and showcase our new market-leading products.
“The interactions we enjoy during the show with distributors and decorators of promotional and corporate workwear are vital to ensure the wider market learns about our new products.
“This year, we truly led the way with our new circular workwear range, Recycle.me, and the buzz around the range only strengthened our commitment to both the show and the direction our sustainability journey is taking.”
- John Howard, sales manager, Regatta Professional
“We were really pleased with the interest in our products and services from visitors to our booth at the show and have already received orders for printed products and heat presses from new customers, with hopefully more to come.
“We received comments from a number of visitors saying that they had tried DTF and were dissatisfied with the performance of the resulting product, and were looking for a supplier with exactly the sort of technical performance that our products are known for.
“We are already committing to the 2027 edition of the show and looking to secure a bigger booth.”
- Jonathan Dul, managing director, MiRiCal Emblems
“We’ve seen the requirement for premium products really grow, and the Tee Jays collection can truly resonate with this rising demand.
“Printwear is especially important because it provides the chance for customers to really see, touch and feel our product to understand the great quality we offer.
“Our brand is growing stronger in the UK, and connecting with customers is uplifting. It provides me with even more energy and enthusiasm to help our customers succeed in the future.”
- Jenna Bradley, sales manager UK, Tee Jays
“It has been fantastic to receive such positive feedback on the launch of our industry-leading Recycle.me range at P&P LIVE!
“It is encouraging to see such genuine interest and excitement as we take this significant step forward in developing a circular, textile-to-textile clothing range.”
- Sophie Woodliffe, category manager, Regatta Professional
“A massive thank you to everyone who visited us at the exhibition.
“We really enjoyed meeting both new and existing customers and hope you had a great opportunity to see the full range of products we have available. We look forward to seeing you all again soon.”
- Mark Edwards, consultant, ETC Supplies
“We work in a tactile industry. No matter how good AI and digital become, this event is still extremely relevant for our industry to come together to touch and feel new products.
“Innovation is part of Beechfield Brands’ DNA. Pushing boundaries and launching new exciting products, never before seen in our industry, means that P&P is an ideal platform to allow people to literally get their hands on them.”
- Luca Conte, head of commercial, Beechfield Brands
“We are extremely pleased with how the show went – both in terms of visitor numbers and the quality of the conversations.
“In particular, the combination of our anniversary with the brand’s innovative strength and our pioneering spirit in adopting the sustainable CiCLO technology resonated brilliantly with visitors.”
- Christian Lanvermann, senior marketing manager, Fruit of the Loom
“Printwear & Promotion LIVE! is all about connecting with our customers and showing the impact of top-quality embroidery products.
“It’s a great platform to share our knowledge and help garment decorators take their work to the next level.”
- Natalie Greetham, marketing manager, Madeira UK
“From companies taking their first steps into professional garment decoration through to established operations looking to expand their production capabilities, the conversations we enjoyed at the show reflected a strong appetite for reliable, high quality digital solutions.
“The range of applications we had on display resonated strongly with visitors, particularly those looking to diversify their offering and bring more production in-house. It was clear that many attendees arrived with specific ideas in mind but were equally open to exploring new opportunities once they saw what was possible.
“Printwear & Promotion LIVE! continues to be an important event for connecting with this sector. We met visitors at many different stages of their business journey, and it gave Hybrid a valuable opportunity to demonstrate how Mimaki technology can support that growth.”
- Andy Gregory, sales director, Hybrid Services
“An excellent show with visitors looking for something different to advance their businesses forward.”
- Jeff Keam, managing director, Asquith Group
“Printwear & Promotion LIVE! this year was a huge success for Team Prestige, and it was great to speak with so many people across the three days.
“The work doesn’t stop there though; our sales team are now busy following up with everyone we met at the show. The team are buzzing after such a great event and we’re already looking forward to next year, which we hope will be even bigger and better.”
- Sarah McCappin, marketing lead, Prestige Leisure UK
“The buzz this year was incredible. Being back on the floor and meeting so many customers face-to-face reminded us exactly why we do what we do.
“The level of interest across our entire range was phenomenal. To know that the stand was theoretically stripped bare because customers wanted the kit was a testament to where the industry is right now. It is thriving, the energy is high, and we are heading into the rest of the year feeling massively positive about the growth ahead for our customers.”
- Nick Walker, sales director, Screen Print World
“This year’s show was extremely positive for us and marked a record year in terms of enquiries. It was great to reconnect with existing partners and have so many constructive conversations with new customers. The level of engagement throughout the event highlighted the importance of the show within the industry.”
- Danny Villia, sales director, Surridge Sport
